SEB SLEDS

Brand Identity

Seb Sleds is a backcountry snowmobile guiding company serving Wyoming, Montana, and Idaho. The brand identity was designed to reflect the spirit of exploration and the distinct terrain of the Absaroka Mountain Range, featuring an illustrated logo inspired by Index Peak and Pilot Peak. Deliverables included logo design, brand applications, and a social media strategy focused on visibility, consistency, and connecting with outdoor enthusiasts. Photography by Nyima Ming.

Skills